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Module 2: Mastering business basics

Course objectives
  • Strengthen the operational foundations of a new business
Register for Module 2
Next start date

July 2025

    1. Understand the principles of effective financial management for startups.
    2. Understand how effective marketing strategies for new businesses work
    3. Understand how to build and maintain strong customer relationships
    4. Understand what external help is most beneficial for startups, and when
    5. How to write and update a business plan to take a business forward
    1. Complete online eligibility questionnaire
    2. Attend online training session x2
    3. Attend in-person Training Workshop. Followed by half day in-person facilitated independent working session.
    4. Download and use online resources
    1. Webinar 1: Standing out from the crowd - introduction to marketing and customer relationships.
    2. Webinar 2: Financial planning - demystifying budgeting, forecasting, tax and managing cashflow.
    1. Financial Management Training Session
    2. Plan With Confidence: introduction to Now Next Later plan (NNL): how to create a priority plan, setting operational and strategic goals.
    1. Supported NNL workshop. Supported time for participants to complete NNL, with access to expert for support
    2. 20 minute 1:1 problem solving with experts
    1. “Standing out from the crowd” pack